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2021 | illustrator, photoshop, html

Logitech News Logos and Emails

Project Overview

For Logitech, I led the design of branded visuals for both internal and external newsletters, crafting logos and email layouts that enhanced communication and reinforced brand consistency.

"The Skinny" was the primary initiative dedicated to four external email newsletters delivered to over 600,000 total active subscribers. The logo was designed to be easily readable and to emulate a private club or underground venue. To accomplish this the logo was designed to look like a retro neon light sign. 

Roles:
Creative Director - Jason Steed
Graphic Designer - Nate Evans
Avatar Designer - Maddie Gray

I designed a series of logos tailored to each newsletter's audience—whether for internal teams or broader consumer engagement—ensuring visual cohesion while giving each identity its own personality. For the email campaigns, I built flexible design systems that aligned with Logitech’s brand standards, optimized for readability, and responsive across devices.

Working closely with cross-functional teams, I created graphics that supported clear, engaging storytelling and helped improve open rates and internal engagement metrics.

Scope of work:

  • Logo design for multiple newsletter series

  • Responsive email design using modular layouts

  • Internal and external brand alignment

  • Visual direction and typography hierarchy